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  • 42nd Street Photo Cherishes Your Memories

    Posted on June 30th, 2009 Staff Writer

    Here at 42nd Street Photo, there’s a good reason we’re in the business of digital cameras. Photography is a hobby for some and a necessity for others, but for all of us, it’s a way to remember people, places, events, and more. Photography and motion capture may very well be the closest we ever get to time travel, and while it may not make for a really cool science-fiction flick, there is a reason why we as people have coined the term “a picture is worth a thousand words”.

    All of us, through our lifetime, will lose someone we love. This could be a grandparent, a parent, or other family member; it could be a friend. Whatever the case, having something physical to remind you of someone is a way to remember certain people and to help us get past the pain we feel from losing them.

    Everyone will miss someone at some point as well, and being able to see a picture of someone you care about but can’t see in person is a great way to get through that time as well. The beauty of digital photography, and one of the main reasons 42nd Street Photo is in the business of digital cameras, is the ease of sharing. Film cameras will always be a classic way to share image captures, but for those who simply want to see someone a thousand miles away, digital photography makes it easy to snap a picture and send it to anyone in the world at the speed of light. With digital photography, there is no need to wait and no need to worry if a one-of-a-kind print was lost in the mail.

    While every person experiences tough times during which photographs can help, each of us will also share happy times with another. Family gatherings, special events and precious moments are all things we’d like to remember, and with digital photography, saving these memories is simple and cheap. If we at 42nd Street Photo could travel through time, we’d probably go back to when cameras were first invented and give one to every family that didn’t have the technology, because it really is a shame that before these times, many people could not afford to capture the memories that others might take for granted.

    We certainly are lucky to be living in a day and age that makes it so easy to get in touch and capture memories with little boxes. We may not be able to go back in time, but with a digital camera, we just might have the next best thing.

  • 42nd Street Photo – Thoughts About The Panasonic Lumix DMC-ZS3

    Posted on June 18th, 2009 Staff Writer

    While we can’t rightly tell everyone who reads our blog which camera they should purchase, we can usually make some good suggestions.

    The Panasonic Lumix DMC-ZS3, however, is a great suggestion, in our honest opinion. It’s versatile, affordable, and of great quality, both for image and video capture. If you’re an amateur photographer, or a casual one, the Panasonic Lumix DMC-ZS3 just might be the perfect camera for you and your budget.

    The TZ5 model, as a precursor to the ZS3, was a great camera, and highly recommended by friends and family alike. The ZS3, in all it’s glory, has improved upon everything that made the TZ5 great.

    With a  newer processor, wider and more powerful 12x zoom lense, HD movie mode and improved face detection, image capture is not only easier, but of much higher quality. It has a 3″ LCD screen (460k pixels), 10.1MP resolution, 25-300mm focal length, and stereo sound recording.

    It might not be classified as a super-compact POS digital camera, but this Lumix is lightweight and travels very well. And while many who purchase the camera may not do so because of it’s appearance, no one can argue that the ZS3 is a great looking camera.

  • 42nd Street Photo Offers Tips For Photographing People

    Posted on June 11th, 2009 Staff Writer

    It has been the experience of the folks here at 42nd Street Photo that taking pictures is not an art form for everyone, but all of us like taking good pictures, especially of those we love. While photographing your family and friends may not be rocket science, we’ve found that a lot of people are unhappy with the way their portraits and group shots turn out, so we’re here to help with some handy tips that might help.

    First off, you need a good digital camera. This doesn’t mean that you need to go out and buy the best DSLR on the market, it simply means that you should purchase a camera that suits your needs and can do what you need it to do.

    The first step is to determine how you want to share your pictures:

    • If you know for a fact that you will only be sharing your image captures online, then you don’t need to get a camera with a ton of mega-pixels. Anything over 8.0 is more than you’ll really need for digital sharing through email and to put on your personal websites.
    • If you plan on sharing these images on a HD television however, check the resolution of the TV to see how large it goes. It’s best to capture these images at the same size as the TV if you want clean and clear pictures to be displayed correctly.
    • If you wish to print your pictures and share them that way, it’s best to go with a larger MP count, at least 12.0 or greater – 14.0 is a great resolution, but for 4×6 or 5×7 printouts, 12MP should do the trick.

    The second step is to determine what kind of pictures you will be taking. Do you tend to take a lot of pictures at your families sporting events or special occasions, or do you primarily plan to photograph those that stand still, smile and say “cheese”?

    • If you only plan to take portraits, a fancy DSLR with a high shutter speed is not necessary. Simple point-and- shoot cameras go up to a great enough MP count that one of these will work for digital or print sharing purposes.
    • If you tend to capture images of others in action, such as dancing at a wedding, playing sports, running, etc., you may want to get a camera with a broader range of features. Many POS cameras will tend to take blurry pictures when action is in the scene, so a higher-end POS or a DSLR with a good shutter speed and aperture is the key to sharper action shots.

    The next step is anticipating your shot.

    • For still shots, you have all the time in the world to tweak the settings on your digital camera, so unless you are shooting in auto all the time, it is best to read the manual that came with your camera to figure out the best settings for close to medium range portrait shots. Frame the shot however looks best to you, keeping in mind the position of lighting around you. Generally speaking, portraits come out best when the flash is not needed, and the camera is mounted on a tripod, so there is no worry to hold the camera steady. Light should come from behind you (or whoever is taking the picture) but at a slight angle, so the facial features stand out better.
    • For action shots, manual settings are best, and a DSLR camera is preferred. The great thing about DSLR’s over most POS cameras is that they snap the picture right away, so that you wont get stuck with nothing but a foot or hand in frame, and miss out on the good stuff. Also, many DSLR’s have better auto settings, if you’re not comfortable with manual mode. Still, you should check out the manual and learn what the settings do, and experiment with different types of action shots in different lighting conditions.

    When it comes down to it, practice and experimentation helps a lot to ensure better pictures. If you only take pictures when you want good shots, you may not be satisfied with the results. If you get in the habit of carrying your camera with you everywhere you go, feel free to snap away (since you wont be wasting film!) and if you think of it, mark down in a photo journal what the conditions and settings were, so you can make a reference later if you do or don’t like the way it turned out.

  • 42nd Street Photo Recommends the Nikon D5000

    Posted on May 28th, 2009 Staff Writer

    When it comes to competing in the world of digital photography, Nikon has always held it’s own, but with the D5000 Nikon is surpassing expectations. The D5000 has been referred to as “the poor man’s D90 (made by Canon)”, but such a brief description, while accurate, doesn’t do much justice to the value of this diamond in the rough.

    Unorthodox is the keyword here, from the model number to the appearance of the D5000, but this is likely what amateur and financially sound professionals alike are looking for in a digital SLR camera.

    While it lacks the heft and solidity of many of it’s competitors’ digital cameras, the folks here and 42nd Street Photo have enjoyed the more compact size, lighter weight and ease of use. It doesn’t feel expensive, because it’s not (compared to the Canon D90), but this doesn’t mean the D5000 doesn’t take great pictures.

    First off, the display is as unorthodox as the rest of the camera – but this just places the D5000 in a class all it’s own. This camera is one of the few which boasts a fully articulate preview display screen, which means the user doesn’t have to take pictures only from behind the lens, but from the top, bottom, and sides as well. This could prove very handy for those tough “over-the-crowd” shots, or for getting low-to-the-ground image captures. As if the sharp display, vivid colors and unmatched brightness weren’t enough, Nikon has added it’s GUI to the 2.7″, multi-angle display. This makes the extra 0.3″ of the Canon D90 seem almost pointless, at the sacrifice of these other features.

    Compared to the Canon D90 (as it seems appropriate since these two models share so much in common), the Nikon D5000 takes strikingly similar pictures. The main difference we’ve noticed between the two is the saturation. While the D90 takes more vivid image captures, the D5000 captures the same amount of detail and clarity, which is most important. Since most photographers perform some manner of post-capture editing, a quick color correction is all it takes to bring the captures from the D5000 to perfection.

    All in all, the D5000 isn’t the best of the best, but at it’s low price tag, it’s the best money can buy. Generally speaking, what you pay for is what you get with a digital camera, but the D5000 throws in just a little extra where it really counts.

  • Tips From 42nd Street Photo On Capturing Those Wedding Memories

    Posted on May 11th, 2009 Staff Writer

    It’s wedding season, that’s for sure. Most of us have likely been to a few weddings already, which means there are probably more to come in May, June, maybe even July and August! It seems everyone carries cameras with them today, especially to special events like weddings, and other celebrations, but most couples would prefer to hire a professional to ensure their wedding snapshots will preserve those memories the way they remember them. It definitely helps to work with your wedding photographer, but many times it can become a chore to pose for pictures. Here are some simple tips from your friendly neighborhood New York digital camera store to make the process go easy and the result beautiful.

    1. Hire a Professional – there are a lot of people that like to call themselves photographers, and chances are that one of your friends fall in to this category. Whether or not they have the skill and the experience to be entrusted with the memories of that once-in-a-lifetime celebration is ultimately up to your best judgement, but if someone really knows how to use a camera and capture quality snapshots, they will certainly have a portfolio that you can look at. Additionally, knowing your in good hands will relieve a lot of your own stress about the day, and while having a friend handle the task in order to save a little money might seem like a good idea, why not let your friend enjoy the day with the rest of the guests, instead of being trapped behind the lens for a day?
    2. Be Yourself – it’s easy to get a little controlling throughout the day at your wedding. What you might not have considered is the affect this will have on your pictures. Sweat, redness in the face, fatigue – these things are all physical symptoms of stress, and there is only so much post-capture editing any digital photographer can do, so why not relax and see your better side appear in that wedding photo album. Many people would recommend a professional wedding planner, if you can afford it, but it may be just as well to entrust the task to a loved one, as long as you don’t have to worry about them enjoying themself while the planned events take place. Stress is no ones friend, and although your wedding should be the perfect day, we all know that this is not always the case, so letting a few things slide may be the difference between a stress-free or a stress-filled day.
    3. Take It Slow – a wedding should be planned with plenty of cushions around events to leave ample time for conversation, interaction, transportation, and photos. One wedding-specific event that comes to mind where people may rush is walking down the isle after the vows are confirmed, the bride and groom say “I Do,” and the kiss seals the deal. When walking down the isle as “Mr. amd Mrs.” for the first time, this is a great opportunity for some truly magical photos. Walk slowly, look at eachother, smile at your friends and family, and soak it all in. You only get to do this once, so make it last, and ensure some better images by which to remember the moment at the same time.
    4. Plan with Photographs in Mind – while you may have your hands free planning which flowers the bride’s maids should hold, what playlist to dance to, etc., planning your wedding with photography in mind should be just as important. Consider the time of day or night the ceromony and reception take place. Would it be better to take pictures of your party in a softer morning light or a bright afternoon sun? How about some moonlit shots of the bride and groom by the lake? The fact is, lighting has everything to do with photography, so while leaving some cushions between events can you get some extra shots, planning when photographs should be taken will only ensure the quality that much more.

    All things considered, if you have a photographer that knows what he or she is doing, the worry on your end should be minimal. However, don’t forget that they are working for you, so try to take care of all the details beforehand so that they can concentrate on taking good pictures, and you can concentrate on having the best day of your life.

  • 42nd Street Photo Recommends the Canon Powershot G10

    Posted on May 5th, 2009 Staff Writer

    For photographers of all shapes, sizes, styles and experience, Canon knows how to cover their bases. With quality digital cameras in the DSLR and POS arenas, Canon has something for everyone. But they also have one camera that may suit anyone just right, the Canon Powershot G10.

    With it’s first glance wide range of features, generous display, and 14.7 megapixels, it’s hard not to take a closer look. Once you do, you’ll probably find what many other photographers, from the amateur to the professional, have found. The Canon G10 is the kind of digital device that gladly meets, and proudly surpasses expectations, especially for the price.

    While not the cheapest digital camera on the market, the G-10’s modest price tag is the clincher for many. Still, for others, it’s the 28mm wide angle lens, 5x optical zoom, DIGIC 4 Image Processor, or perhaps it’s compatibility with a wealth of accessories that can spark that creative edge. Whatever your bread and butter, the Canon G10 has something, if not everything, you would want in a compact point-and-shoot digital camera.

    42nd Street Photo offers plenty of other POS digital cameras, so if the G10, though unlikely, doesn’t fit your needs, come on in and we’ll help you find one that will, at a price that’s right for you!

  • 42nd Street Photo Recommends The SONY Alpha DSLR A 200K For The Amateur Photographer

    Posted on April 8th, 2009 Staff Writer

    If you’re a more-than-casual photographer looking for the package deal, the SONY Alpha DSLR A 200K just might be the perfect camera for you. From a company known for finely crafter electronics and superior quality, a single-lense reflex digital camera with all the features should be a no brainer, but in case you’re still not convinced, we’ll give you all the details.

    This DSLR from the Alpha series by SONY comes paired with a 18-70mm zoom lense, which will come in handy for those far shots. With a 10.2 megapixel resolution and a 2.7″ clear LCD screen, along with on-board shooting info and histogram display for confirmation of an image well shot, knowing that you have captured your perfect shot is much easier. Add in a center-cross 9-point autofocus with SONY’s exclusive Eye-Start activation, which automatically focuses when you look through the viewfinder, and you’ll be taking professional quality digital photographs in no time.

    All DSLR cameras run the risk of dust contamination between lense changes, it’s just a fact – however, the Alpha DSLR A 300 lens (available for purchase separately) employes a built-in self-cleaning sensor system to keep shots clear and free of grit. Additionally, pictures are perfectly balanced by an advanced D-Range Optimizer, which automatically adjusts lights and darks for a beautifully balanced image.

    As you can see, the Alpha A 200K comes standard with a load of features which increase the quality of your photos drastically over any point-and-shoot digital camera, as well as beyond that of many DSLR’s in its class, plus the option to upgrade your lenses is alway nice. Feel free to stop by the 42nd Street Photo website to view the complete list of accessories available, or simply visit the 42nd Street Photo store located in New York, NY.

  • Sony DSC W300 is Sure to Please the Casual Photographer

    Posted on March 16th, 2009 Staff Writer

    The Sony Cybershot DSC W300 is everything you would expect from a digital camera with the Sony name on it. It is stylish, durable, reliable, and with a massive 13.6 megapixel resolution, it captures every detail stunningly. For a point and shoot camera, it does just that quite well. While many point and shoot cameras leave little room to adjust settings, the Cybershot DSC W300 offers more options than most, and yet is one of the rare breeds that doesn’t need to, because the automatic features packed into this semi-compact digital camera are smart and effective.

    While higher resolution images do not always mean higher quality captues, this Cybershot captures where it counts. The extra features, high resolution, and 3x optical zoom may make this relatively inexpensive gadget worth the investment for some, but for others, it may fall just short of exceptional.

    One of the main drawbacks of the DSC W300 is its internal memory – or lack thereof. With only 15mb of storage, this is definitely a digital camera for the casual photographer. This isn’t a large drawback, as 2gb and 4gb memory cards are relatively cheap these days, but for a semi-compact, it could be better.

    Another drawback for some might be its size. Most people invest in a compact camera for the convenience of carrying it in their pocket or purse, but this Sony Cybershot is a little thicker than most would probably prefer. The finish is gorgeous, with a charcoal grey titanium body, but if price is not an issue for you, and 10 megapixels is as high as you need to go (give or take), something from the the Canon Powershot line might be the better bet.

  • 42nd Street Photo Recommends The Nikon Coolpix S60 For The Casual Photographer

    Posted on February 19th, 2009 Staff Writer

    For a lot of people, photography isn’t so much a hobby as it is a daily part of their lifestyle. Everyone knows someone that carries their camera with them everywhere they go, whether to work, a family outing, or a night on the town with their friends. If you don’t know someone like this, chances are you’re that person, and this is the perfect camera for you!

    The Nikon Coolpix S60 is considered an ultra-compact digital camera, as it fits nicely into a pocket, or can act as a fancy, image-capturing bracelet around one’s wrist. It’s sleek and simple design may confuse users as to where all the settings are, since the only buttons on it’s body are the on/off button and the shutter to snap pictures. The 3.5 inch touch screen handles the rest.

    While the response on the S60 touch screen has been known to lag a little, this will probably go unnoticed by the casual photographer, for whom this Coolpix model was designed. However, even though it is a casual user’s digital camera, this does not mean that it is not packed with the features that larger compacts come with, like 5x zoom, 10 megapixel image-capture, optical image stabilization and a mini HDMI port for directly connecting the unit to an HDTV.

    The Nikon Coolpix S60 comes in six fashionable colors, so you’re bound to find one that fits your style.

    For more information on the complete line of Coolpix digital cameras, please visit 42photo.com.

  • Pick Up The Canon Powershot G10 At 42nd Street Photo

    Posted on February 6th, 2009 Staff Writer

    At 42nd Street photo, in New York City, we’re not biased towards any particular kind of camera. While we might recommend a DSLR camera to more serious photographers, point and shoot cameras like the Canon Powershot G10 must be given due credit. While not a digital single lens reflex camera, this next model of the popular Powershot series has stepped up to the plate and is batting with the majors.

    Featuring 14.7 Megapixel resolution, and a CCD sensor to match, the Canon Powershot G10 surpasses many DSLR cameras in quality and image pixel-count. It also has a 5x optical zoom (a 44-128mm equivalent to 35mm film), superior face detection via DIGIC 4, and 80-1600 ISO.

    Along with its impressive technical specifications comes a vivid 3.o” color LCD screen, and the capability to shoot in high quality RAW format, like many DSLR’s can. The body design is nothing as spectacular as the Sony DSC-T300 we previously mentioned, but it is a good looking camera at a relatively small size (just above compact), and a fairly light weight of 12.3 ounces.

    Along with the Canon Powershot G10, like with most point and shoot digital cameras, comes the convenience of auto settings, as well as the ability to shoot in manual settings. It is versatile, convenient, and a good buy for anyone from the casual the professional photographer. Pick up this incredibly affordable digital camera and 42nd Street Photo today, online at 42photo.com or in our New York camera store.

  • Panasonic Lumix DMC-FZ28K Best Camera For A Low Price

    Posted on February 3rd, 2009 Staff Writer

    At 42nd Street Photo, we always try to offer the best possible price on digital equipment, but more importantly, we try to offer the best brands for the price your paying. It definitely helps when the manufacturer makes a fantastic product for a good price, and this is most certainly the case with the Lumix DMC-FZ28k from Panasonic.

    While Panasonic is is no stranger to quality and affordability, the Lumix DMC-Fz28k packs a little extra for the money you’ll spend on it. Everyone knows that Canon makes a fine digital camera, but many have hailed the Lumix as the better buy over it’s direct Canon competitor, the SX10 IS. It is said to be faster, lighter, brighter, and on top of that, it shoots movies in HD, while its Canon counterpart does not.

    In the DSLR world, the Panasonic Lumix DMC-FZ28k has it where it counts, and doesn’t add any fluff. Compared to its predecessor, the FZ18, it offers 10.1 megapixels, versus the FZ18’s 8.1 mp. The HD movie capture is an improvement, as well as its wide angle capabilities, zoom range and quality.

    While many might view the upgrade from the 18 to the 28k a natural progression, we view it simply as building on something that already exceeded our expectations.

  • 42nd Street Photo Recommends the Sony DSC-T300 10.1 Megapixel Digital Camera

    Posted on January 28th, 2009 Staff Writer

    If you’re a big fan of the iPhone, you’re going to like this. In the vain of touch screen technology, Sony has released the Cyber-shot DSC-T300 Touch Screen Digital Camera. It’s quite the mouthful, so let’s agree that it will suffice to say that this is the second generation of ultra slim touch screen digital camera from Sony…come to think of it, is there a concise name for the DSC-T300 that reveals all its splendor? It is near impossible to sum up the features of this Cyber-shot in a simple title, so a review of considerable length seems necessary.

    For starters, take a look at it: It is slender, sleek, sexy, and sophisticated – and that’s just the front. Behold the back of the camera, which doesn’t look like the back of a digital camera so much as it resembles a compact, high-quality, mini-television. It kind of makes you wonder why there are lots of buttons on most portable electronics. Say goodbye to the four-way controller that has plagues humanity since the beginning of the digital age! Alright, that’s a bit dramatic, but you have to admit that a touch screen is way more convenient than a bunch of buttons with different features on each menu, since most four-way controllers work in such a manner.

    Concerning the touch screen, you will also notice the 16:9 aspect ratio, which, as impressive as the size and quality of this screen can be, cannot begin to comprehend the 3648 x 2736 high-resolution images this device can capture. Of course, without a good sensor, all the resolution in the world means nothing more than more pixels of a poorly captured image – which is why this Cyber-shot is packed with a 1/2.3″ Type CCD sensor chip. And if you’re worried about taking a good picture with the T300, don’t fret – image stabilization comes standard on the camera.

    Along with a plethora of options, the Sony DSC-T300 has a max ISO of 3200, Shutter speed of 1/1,000 of a second, 5x optical zoom, 2x digital zoom, and a 3.5″ Touch-sensitive Hybrid TFT LCD screen.

    If you’re not one for technical specs, all you need to know is that this camera takes fantastic digital photographs, is compact, and is as easy to use as it is to reach out and touch it. For more information on the Sony Cyber-shot DSC-T300 Digital Camera, please visit 42nd Street Photo on the web.

  • Olympus E-3 Kicks it Up a Notch at 42nd Street Photo

    Posted on December 1st, 2008 Staff Writer

    A lot of people were worried about Olympus until earlier this year. To make a long story short, each consecutive model released by the company was not the best upgrade when compared to the heavy-hitters such as Canon and Nikon. Needless to say, the Olympus E-3 DSLR was going to make or break the future of the company.

    Here at 42nd Street Photo, we take digital photogrpahy seriously, which is why we offer great deals on top-of-the-line digital cameras and camcorders (along with many other digital audio and video products), so carrying the Olympus E-3 is not only a service to our customers in terms of offering fine equipment, but also a service to ourselves as a 40-year experienced digital camera store that takes pride in the products we offer to our customers.

    While Olympus has always been recognized for the fine quality of glass in their lenses, a great lense wont take a good picture if the rest of the parts aren’t up to par. This is why it is important that the E-3 stepped up the sensor quality, megapixel count, focus speed, etc. A digital camera works a lot like the human eye in the sense that one less-than-optimal part can cause a problem with the picture it sees – or captures.

  • Shop 42nd Street Photo for Digital Camera Christmas Gifts

    Posted on October 31st, 2008 Elliot

    42nd Street Photo has been one of New York’s most trusted digital camera stores for over 40 years now. The biggest reasons to shop Christmas with us though, are our great prices! If you’re looking for a high quality digital camera that’s easy to use – be sure to look at the Casio EX-S10 . It’s on sale right now for $219.99! It will make a great gift for that loved one who’s looking to take better pictures.

    If your loved one has an interest in photography and wants the camera that does everything, they might want the Nikon D300. The D300 is one of Nikon’s top of the line 12.3 megapixel cameras. There are very few digital SLR’s on the market that capture stunning images like these. Visit our store for more Christmas bargains!

  • Epson R2880 Photo Printer Does Color and Black and White

    Posted on October 14th, 2008 Staff Writer

    We all know that sharing digital image captures is easy through email, blogs, and photo sharing websites such as Flickr! However, printing your images to share with family, or stick into a photo album, can prove to be a bit more difficult of a task. Either you need a good printer, or you need to spend a little extra to have them printed professionally.

    If you’re one of those that likes to have a lot of pictures to pass around, you may want to think about investing in the Epson R2880. Not only does Epson have a good reputation, but their hardware is consistantly improving. The R2880 does photo printing right, which is due in large part to the 8 cartridges of UltraChrome K3 inks. In other words, the transitions between colors on most printers can change from matte to shiny in appearance, especially in blacks – but the R2880 maintains consistancy between shades.

    In addition to the improvement in the ink, the particular algorithm used to translate the colors from screen to print was developed in conjunction with the Rochester Institute of Technology. This translation is known as Radiance technology, which is unique to Epson. When compared to other inkjet printers, the difference is as noticable as the bands that others will create between colors. Also, black and white prints come out astoundingly close to the appearance of traditionally developed black and white photography.

    Here at 42nd Street Photo, we want you to get the most out of your digital photos, which is another reason we created this blog. To learn more about the Epson R2880, check out the official Epson website, and to learn more about us, check out 42photo.com.

  • What Every Digital Photographer Should Know About HDTV

    Posted on October 3rd, 2008 Staff Writer

    It may come as a surprise to some of you that knowing how to use a digital camera is just the beginning. Still, to some, it may be common sense – don’t feel bad if you are of the former, as there is enough technology to force even the most savvy consumer to turn their head 360 degrees. Sure, the digital age is moving faster than ever, but that doesn’t mean that the staff at 42nd Street Photo need a crash course – they know digital like you know your own children.

    So, what about this whole HDTV thing? Obviously, many of us are taking the neccessary steps to ensure we don’t get stuck without our digital converter box for broadcast television, come February 17, 2009. But how many of us know about other areas of compatibility? This one area of which we speak, is of course, the compatibility between your digital photos and your HDTV.

    Wait, you don’t have an HDTV, you say? Well, then you may want to consider it.

    While the purchase of a high definition, flat screen television is not neccessarily a must, there are many advantages to owning one, including a great way to view your digital photos. Many models are now built with SD card slots, and if you’re one of those “always prepared” digital photographers, you more than likely use SD cards as your preferred storage device for images captured with your digital camera of choice. This is good.

    As of now, the highest resolution available for an HDTV is 1920×1080 pixels, and most DSLR cameras can capture better resolution images than that. Furthermore, if you decide to purchase one of the more modestly sized HDTV’s, you will get around a 1280×720 pixel resolution. Either way, there is little to no concern for the images not displaying well on an HDTV.

    Before you begin wondering why the best resoultion HDTV’s have a lower pixel count than many digital cameras, consider the fact that larger images require more memory, so all your images can be taken at (or resized down to) your televisions resolution for the best compatibility. Unless you’re shooting photos for a magazine, newspaper, or other print media, there is no need to capture your images at the highest resolution your camera offers, nor is there a need at present for an HDTV to display as many pixels, since pixels displayed on a screen are displayed differently from pixels printed on paper. SO, what does this mean? It means your images will look better at the same resolution as your HDTV than they will at a larger resolution, and it also means you have a lot more room to store images.

    But, in case you are still hung up the HDTV peak at 1920×1080 resolution, let us educated you as to why. While some would debate this fact (probably those with eagle eyes), that particular resolution is best viewed at a distance from the television equal to, or greater than, twice the height of the screen. If they were to squeeze any more pixels into the screen, there would be no significant difference in the quality you view at that distance. So why pay more for resolution you’re not going to be able to appreciate?

    A lot of times, we need to sit back and enjoy the digital age, instead of pushing for more memory, better resolution, faster processors. Digital is moving fast enough as it is – we don’t need to speed it up, we need to enjoy it, and with an HDTV, you’ll have a whole new way to enjoy your digital photos.

  • Nikon Reveals DSLR Camera with HD Video

    Posted on September 24th, 2008 Staff Writer

    Most digital cameras on the market now, including a lot of point and shoot cameras, are capable of capturing video. Most SLR cameras, however, do not have the same advantage over the point and shoot cameras in the way of video capture, as they do when it comes to capturing higher quality images. Nikon, however, has revealed a DSLR camera which can capture HD video.

    You may be asking yourself what the big deal is. Every day, digital gets better, and its uses extend further. A few years ago, it was not as common for the general population of digital camera owners to put together DVD’s, slideshows, or presentations featuring their family vacation, but with the advances in resolution, software, and overall ease of use, many more are getting into it.

    Sharing is the key word. How do you want to share your digital visual media? Bigger, better…higher resolution? Indeed. That is why the Nikon D90 is a big deal. It captures 1280x720p high-definition video with sound. Additionally, rather than focusing on higher mega pixel count (although at 12.3MP, most uses should not require any more), the D90 has borrowed the APS-Csized CMOS sensor from the higher-end D300, making it a significant improvement over and able replacement for the D80 in many ways.

    However, there are a few disadvantages to the D90 when it comes to video. The most noticable difference between the D90 and a similar quality (and definition) digital camcorder, is its frames-per-second rate. While DVC’s will generally give you 30fps, the D90 tops out at 24fps. Additionally, the sensor chip can overheat with extended use, and by extended use, we mean 5-25 minutes of constant video capturing. Basically, at the camera’s highest definition and quality settings, the user is limited to 5 minutes of recording time. At a more standard definition, between 640×480 and 800×600, the capture can last up to 25 minutes.

    The estimated price for this piece of equipment is set at around $1,000 for the body, or $1,300 to include a AF-S DX Nikkor 18-105mm f/3.5-5.6G ED VR lens, but we just wont know until it hits the market.

    For more information on Digital Cameras, please visit 42nd Street Photo at 42photo.com.

  • Relive every moment with Nikon D3

    Posted on July 29th, 2008 Elliot

    The Nikon D3 takes the standard of photography to the next level with its versatile features. News, fast action, events, or landscape, it is the perfect camera. The Nikon D3 is all about high-definition, with an HD output port and an HD 3.0″ display. It has the EXPEED image-processing system to capture the accurate color with the finest details. The advanced autofocus makes any amateur photographer to shoot like a pro, as it precisely tracks your subject movement to deliver a crystal clear image. Shooting in day or night, you are sure to be amazed by the startling picture quality.  

    The camera is compatible with a wide array of lenses that allows you to choose one depending on your requirements. With 9 fps continuous shooting speed, capture all those incredible memories into your camera. Its shutter unit is made of the premium materials, so its durability and performance cannot be questioned. Users will never be deprived of storage space, as the camera has dual memory card slot. This amazing piece of technology is encased in a magnesium alloy body with sealed buttons to assure reliable performance in any condition. The picture control setting saves your time, as you can optimize the image before capturing. The Nikon D3, a complete camera for both hobbyists and professionals, is now available at 42nd street photo.

  • Nikon D80 for every aspiring photographer

    Posted on July 28th, 2008 Elliot

    Nikon D80 is a great choice to all photographic enthusiasts out there. This user-friendly and easy-to-handle camera is bundled with features that amazed me the moment I tried it. With its instant start-up and immediate response, I didn’t have the chance of missing out fast moving subjects. Shooting at night is not a problem anymore with the Nikon N80. The camera features i-TTL flash control that calculates flash exposure to provide better automatic flash balance. An effective replacement for Nikon D70, this camera meets the demands of the photographic pro with its continuous shooting at up to 3 frames per second.   

    The in-camera editing option allows me to optimize the image as per my preference. This system helps in unleashing my creative side. The other fact that amuses me is its high-efficiency power system. It proves to be very useful while planning an outdoor shoot. After every single recharge, the camera can be used to take up to 2,700 images. Composing and viewing of images is made easy with the 2.5″ LCD color monitor with 170-degree, wide-angle viewing. Check for more information on the Nikon D80 Digital SLR Camera at 42nd Street Photo.

  • Canon EOS-5D – A Full-frame Digital SLR for Pros

    Posted on July 27th, 2008 Elliot

    If you frequently take off on photography expeditions, I suggest that you go for the Canon EOS-5D, which is claimed to be one of the smallest and lightest full-framed digital SLR cameras.

    Every time I use it, it gives me clear, sharp, and resplendent images. Accommodating a good pixel count, it freezes your precious moments into top-notch, high-resolution images. With the EOS 5D’s solid features, high-end technologies, and a full-size 12.8 MP image sensor, shooting is always fast and flexible.

    With exceptional reproduction quality, cropping flexibility, and superior output capabilities, I can translate my vision into images perfectly. DSLRs allow swapping lenses and so does the Canon EOS-5D (supports all Canon EOS lenses, except EF-S series) – a boon for photographers who have to switch lenses depending on the job at hand. I also enjoy maximum control over my camera’s settings with the Canon EOS-5D 12.8 Megapixel Digital Camera. Significantly reduced power consumption of the camera helps to extend the battery life so that you do not have to worry about the battery dying out on you while shooting outdoors. The commendable “Picture Style” function takes care of everything required to deliver an exact replica of the original.

    The advanced magnesium alloy provides a rugged weather-resistant exterior in order to withstand the rigors of the elements and rough handling. Get detailed information about the Canon EOS-4D from 42nd Street Photo.

  • Panasonic DMC-FZ50K- A Camera for Everyone

    Posted on July 26th, 2008 Elliot

    When it comes to everyday photography, the Panasonic DMC-FZ50K Digital camera is a great choice. With its instant power-on capability, you can now take pictures with ease at any moment.  Consumers will surely enjoy the easy switching between autofocus mode and manual focus to bring even fast-moving subjects into sharp focus. The rotating LCD screen of this camera is a stress reliever, especially while taking high and low angle shots.  

    Customize the DMC-FZ50K just the way you want, and start capturing the most memorable moments. The flip animation mode is an amazing feature with which the user could string all their favorite moments and make them into short video clip. The image will be clear and sharp even if you unexpectedly shake the camera. I was astounded by the stunning quality pictures delivered by the camera’s superzoom lens, while focusing distant subjects. The sturdy grip of the DMC-FZ50K digital camera gives you a strong hold of the camera during trekking trips or any outdoor shooting. The hotshoe is a boon to the photographers while shooting at night, as they can add an external flash for unexceptional clarity. The screen is large enough, which is pleasing to the eye while composing and playback. You can find more information about this camera in 42nd street photo.

  • Experts Choice – Canon EOS Rebel Digital XSi 450D

    Posted on July 25th, 2008 Elliot

    I always prefer quality shots over convenience that’s why I chose a DSLR rather than going for a point-and-shoot camera. The Canon EOS Rebel Digital XSi 450D is an upgrade from Rebel XTi, which is surely good news for all Canonians. Despite its high-end functions and technologies, it rather took very less time to master the functions. I checked out the Canon EOS 450D’s capability in low-light ambience and guess what; it gave me stunning images at every point of time. With its auto optimization, it enhanced my work in any tricky lighting conditions.

    I am more of a wildlife photographer, and I needed a camera that could help me with continuous shooting. With 3.5 frames per second continuous shooting, instant startup time, speedy autofocus, and minimal shutter lag, no wonder the Canon 450D is regarded as one of the fastest camera. Offering the most pixels in its class, I am able to take candid shots without any jitters. I don’t have to worry about the sensor as the Integrated Cleaning System removes dust in a breeze. Thanks to the high-resolution 3″ LCD screen, which allows me to compose and preview subjects beforehand.

    This compact and lightweight camera also gives a solid grip for easy handling on my outdoor trips.

    So, enjoy a great experience in photography with the Canon EOS Rebel Digital XSi 450D available from 42nd Street Photo.I always prefer quality shots over convenience that’s why I chose a DSLR rather than going for a point-and-shoot camera. The Canon EOS Rebel Digital XSi 450D is an upgrade from Rebel XTi, which is surely a good news for all Canonians. Despite its high-end functions and technologies, it rather took very less time to master the functions. I checked out the Canon EOS 450D‘s capability in low-light ambience and guess what; it gave me stunning images at every point of time. With its auto optimization, it enhanced my work in any tricky lighting conditions.
    I am more of a wildlife photographer, and I needed a camera that could help me with continuous shooting. With 3.5 frames per second continuous shooting, instant startup time, speedy autofocus, and minimal shutter lag, no wonder the Canon 450D is regarded as one of the fastest camera. Offering the most pixels in its class, I am able to take candid shots without any jitters. I don’t have to worry about the sensor as the Integrated Cleaning System removes dust in a breeze. Thanks to the high-resolution 3″ LCD screen, which allows me to compose and preview subjects beforehand.

    This compact and lightweight camera also gives a solid grip for easy handling on my outdoor trips. So, enjoy a great experience in photography with the Canon EOS Rebel Digital XSi 450D available from 42nd Street Photo.

     

     

     

     

  • Canon EOS-1D Mark III- The Next Step

    Posted on July 24th, 2008 Elliot

    Canon EOS 1D Mark III

    If you are a professional photographer, you require a camera that is not only dependable but also delivers excellent image reproduction. I feel that the Canon EOS-1D Mark III will bring your search to an end. Being one of the fastest cameras with up to 10 fps continuous shooting speed, it does not miss out on any incredible moment. It has versatile features to reproduce the exact image that you have in your mind.

    The display has a Live View option that gives you the convenience of composing and shooting directly from the screen. Enclosed in a magnesium alloy shell, it can withstand any rough weather condition. The EOS-1D Mark III gives the luxury to shoot subjects from a distance with ease, as it is compatible with 50 EF lenses. Dust in the sensor cannot affect the quality of images, as the camera has a dedicated unit for cleaning.

    The EOS-1D Mark III will give you a well-rounded performance with a friendly interface, astonishing high ISO performance, and a host of new features, and a stack of custom functions. According to Tsunemasa Ohara, Senior General Manager, Camera Development Center, Canon Inc, “The EOS-1D Mark III represents a complete reappraisal of everything Canon has learned over the past 20 years of EOS development. In building this camera, we started with a blank canvas. Every facet of the photographic process has been refined, every design decision re-evaluated to bring us to this point: a camera that combines familiar EOS ergonomics with a vastly enhanced specification. Our engineers are overjoyed with the result.”

    Try out the EOS-1D Mark III available at 42nd Street Photo.

  • Nikon D700 – Discover a New Territory

    Posted on July 23rd, 2008 Elliot

    My long search for a high-end camera at a comparatively low price ended with the Nikon D700. This affordable camera is also less in weight when compared to its D3 predecessors. More than just a new camera, it is equipped with rule breaking features that establish new benchmarks in digital image quality, speed, and unmatchable ISO performance. I simply love my camera for the stunning picture results it produces. It combines Nikon 12.1-megapixel CMOS sensor and EXPEED digital image processing to produce high-quality results.

    Agile design and comprehensively built body of this Nikon camera withstands moisture, dust and even electromagnetic waves. I have never forgotten to take this piece of technology, whenever I plan my outdoor shoot. The enhanced autofocus feature gives me an opportunity to freeze those right moments as it happens.

    One of the additional features that impressed me was the camera’s scene recognition system. It has the ability to convert any aim and click shot into a master piece by automatically setting optimum exposure and white balance level. Now I can display my vision to the world through the eyes of Nikon D700 now available at 42nd street photo. It is surely a great possession for any photographer.

  • What Will Happen to Film?

    Posted on July 22nd, 2008 Staff Writer

    While many might have been asking themselves this questions for the past few years, it seems that we’re getting to that point in time that VHS reached when DVD technology became widely available to, and far more affordable for, the general public. The fact is, film has fewer uses, extra processing steps and a lot more hastle to it than digital photography.

    Many of you might remember the days of film. You’d flip open the back of your camera, insert the roll, close the case, wind it, and snap away – until you got to the end that is. Then, 27 shots later, you would attempt to take one last picture to get your money’s worth, just in case there was extra room on the film. And it would always be a goofy picture, because if it didn’t come out, it wouldn’t be any great loss.

    Afterwards, you would take your film to the photo shop, or your local drug store’s photo lab, and decide between the regular development process, or the 24 hour deal for a few more dollars. The anticipation was part of the fun, but the real joy came in the sleeve you used to fill out your order, along with the original, developed film – was it double or single prints? Did you go for the 4×6 or the 5×7 size? Choices, choices. Of course, there was always that one that didn’t come out quite as you had hoped, or that snapshot of your brother-in-law was plagued by the dreaded red eye. Who remembers Kodak Advantix? We do.

    Yes, the days of film were fun while they lasted, but there comes a time when technology becomes to good for the previous generation. While many professionals and a few amateurs still prefer good ol’ fashion film, many have stepped into the digital age with their photography. The ease of use, the ability to delete a photo that wasn’t quite right, and the ever growing storage for thousands of pictures – these are just a few reasons that make digital photography the preferred medium in our modern society. Furthermore, the ability to print as many copies as you wish from your home computer, the option of emailing them to family members, the opportunity handing a CD or DVD disc full of pictures to all your friends, are all great ways of sharing that traditional film never allowed.

    We will never forget the days of film, but technology calls, along with convenience, and we at 42nd Street Photo answer that call.

  • Canon EOS-40D: Canon’s ‘prosumer’ digital SLR

    Posted on July 22nd, 2008 Elliot

    Canon digital cameras have always been a benchmark for excellent design, user friendly menu, and high-end technologies. For critical photographers who tend to scrutinize each camera for good functionalities, the EOS-40D from Canon is the answer. Once I acquainted myself with the technologically innovative Canon EOS-40D Digital SLR Camera, I was impressed with its upgraded, creative features, and performance. It delivers exceptional image quality with brilliant colors through the 10.1-megapixel APS-C-sized CMOS sensor and the newly developed DIGIC III image processor. 

    You will love the dedicated AF Start (AF-ON) button, which lets you execute autofocus option with your thumb. The rugged and versatile camera helps during low-light conditions by preserving even the subtle photographic details.

    This camera can shoot up to 6.5 frames per second, and it is the perfect device to capture any fast action. A durable magnesium alloy body with weatherproof design makes the EOS-40D ideal for outdoor photography.

    The EOS-40D has an edge over its predecessor, Canon EOS 30D due to its higher speed. The Canon EOS-40D gives you the same 10-megapixel resolution as the Rebel XTi but if you are into sports and wildlife photography the former would be a better choice in terms of its durability, faster user interface, better viewfinder, and so on. Find out more about the camera from 42nd Street Photo.

  • A Bonus to Photographers – Nikon D300

    Posted on July 22nd, 2008 Elliot

    I tried out the third-generation product of Nikon’s successful semi-pro series – The Nikon D300 12.3 Megapixel Digital Camera. When I saw the images on the generous 3-inch LCD screen, the clarity was such that I had never seen anything like it before in a digital capture.  Totally flexible and responsive, the Nikon D300 shoots any subject with great precision and unmatched quality.

    Equipped with intelligent Scene Recognition System that offers a faster and more accurate autofocus, it brings subjects into sharp focus and captures them flawlessly. No matter what the lighting condition is, the D300 controls the light intensity and exposure compensation to give you sharper images. You can adjust and customize individual parameters to click like a pro.

    Consumers can rely on the integrated dust reduction system to remove the dust settling on the 12.3-megapixel DX- format CMOS image sensor. Comprehensive and sturdy design allows you to explore limitless creative possibilities even in rough weather conditions. The Nikon 300 was awarded the “Camera of the Year 2007″ by the Editors of Popular Photography & Imaging. The Nikon D300 also received the prestigious TIPA Award in Best DSLR Expert category in 2008. I recommend this camera to digital photographers, who expect fine and detailed images. The Nikon D300 is in stock at 42nd Street Photo.

  • Consumer Vs. Expert Reviews of Digital Cameras

    Posted on July 16th, 2008 Staff Writer

    Most will agree that it is a good idea to read up on reviews of a camera before shelling out the cash for it, but it may be wise to look into who is actually writing the review. While consumer reviews can be a great source of information about a product, since generally speaking, the purchasee has first hand experience using that particular model, often times, lack of information leads to a less-than-satisfactory opinion.

    Let’s look at a good example of this, the Nikon D300. Here is a digital camera from a well known and established company, with an impressive range of shutter speeds, high-resolution screen, a myriad of options for shooting conditions, built in flash, long-lasting battery and continuous shooting at 6/second. Now, suppose this is all our reviewer knows about the camera. Suppose they used it for a few days on a family vacation, encountered a number of features they didn’t necessarily understand, and therefore decided they did not get their money’s worth. They might jump on Amazon.com, or wherever is was that they happened to pick up the digital camera, write a poor review and return the camera, never knowing about its 12.3-megapixel self-cleaning DX-format CMOS sensor, HDMI port for outputting images to a high-definition screen or that it was “2007 Camera of the Year” on PopPhoto.com.

    Purchasing a digital camera may seem like a simple task, however there are many things to consider beforehand. Perhaps there will be things that were not so obvious before, like what options there are for the flash, what ratio the screen is, how much it weighs, etc. These are the types of details that 42nd Street Photo would love to help you figure out. We don’t just want to sell you a digital camera, we want you to purchase the right digital camera for you. Trust us, we like satisfied customers.

  • Canon Powershot Series is Sure to Please

    Posted on July 9th, 2008 Staff Writer

    When looking for a new digital camera, you can never spend too much time finding the right one for you. While the folks here at 42nd Street Photo can help you find the perfect camera, it is ultimately up to you which camera will work best to suite your needs. Today, we’ll look at the perfect fusion of quality and class at a very affordable price, the Canon SD870 IS 8.0 Megapixel Digital Camera.

    When it comes to family gatherings, special events and everyday photography, the Powershot series is perfect. Most cameras in this Canon design use SD memory cards which can hold thousands of high -resolution images. The Digital SD870 takes the Powershot to the next level of quality and clarity for amazingly crisp picture plus video and sound.

    For years, Canon has been a trusted name in photography and the perfect time to buy a digital camera is now. On 42Photo.com you can find more information on the Canon SD870.

  • Welcome to the 42 Photo Blog!

    Posted on July 7th, 2008 Sales

    Thanks for stopping by the new 42nd Street Photo blog. We hope to keep you informed of the latest products and special offers from 42nd Street Photo here, as well as post relevant information on digital cameras and accessories.

    If you haven’t been to our online store yet, visit www.42photo.com today to enjoy our large selection of digital audio and video products. We have been in business for over 40 years, and we’re one of New York’s finest camera stores.